Book Publicity Crash Courses

Pitch Perfect: Nailing Your Messaging

  • Still struggling with your book's elevator pitch?

  • Know your book is good, but unsure how to capture its genius in 250 words or less?

  • Want to position your book to get the attention of editors and producers?

In this 75-minute video, Press Shop PR Director of Publicity Leah Paulos offers a deep dive into crafting effective pitch language for your book. She lays out a practical approach to the drafting and editing of this vital element of book promotion.

This course is useful at any stage of the publication process, from book proposal to website development, blurb requests, and media and event outreach.

We share examples and exercises, and offer insights backed by decades of successful pitch-writing.

After you watch the video, you’ll get a 30-minute 1:1 implementation session with Leah so you can ask questions, get feedback, and create a plan for next steps.

You’ll leave with an insider's insight into how to spark interest in your work.

Fee: $225

Cancellations & Refunds: All sales are final — we do not offer refunds for any Book Publicity School programs.

Looking for other Crash Courses? Click here.

Looking for a more comprehensive program? Check out our 6-Week Book Publicity Intensive.